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  Rules of Professional Conduct and Ethics

  The following Rules of Professional Conduct and Ethics are applicable to all members of the Association:

• The members shall conduct themselves in a spirit of fairness and justice to their clients, the Insurance Companies, and the public.

• Members shall refrain from improper solicitation.

• No misrepresentation of any kind shall be made to an insured or to the Insurance Companies.

• Commission rates shall be fair and equitable, and strictly in accordance with the prevailing custom in the locality, and must, where laws or regulations of insurance departments exist, comply fully with such laws or regulations.

• Members shall conduct themselves so as to command respect and confidence. They shall work in harmony with one another, with their clients, and the Insurance Companies' representatives, so as to foster a cordial and harmonious relationship with all branches of the insurance business, and with the general public.

• Members must be fitted, by knowledge and experience, for the work they undertake. They must not endanger the interests of the public adjusting profession, or risk injustice to assureds or to the Insurance Companies, by attempting to handle losses or claims for which they are not qualified, and for which they cannot find competent technical assistance.

• Members shall not engage in the unauthorized practice of law.

• Members shall not acquire any interest in salvaged property or participate in any way, directly or indirectly, in the reconstruction, repair or restoration of damaged property, except with the knowledge, consent and permission of the insured.

• Members shall be cooperative and assist one another in every possible way.

• Members shall not disseminate or use any form of agreement, advertising, or any printed matter that is harmful to the profession of public adjusting, or which does not comply with the rules and regulations of the Insurance Department of the state in which such member is professionally engaged, or which might subject public adjusting and public adjusters to criticism or disrespect.

• Members shall represent CLPAA in a positive, professional manner in all interactions, including social media, written and electronic communications, and engagement with other organizations, insurance professionals, the media, consumers, and the general public.

• Members shall engage in ongoing professional development and continuing education to maintain and improve their knowledge and skills, and stay informed about changes in laws, regulations, and industry practices, in order to uphold the integrity of the profession and provide the highest standard of service to clients.

• Members shall not knowingly make false, misleading, or maliciously critical statements regarding another member, public adjuster, or insurance professional in pursuit of business or in communications with policyholders or the public.

• Members shall not solicit representation from a policyholder who is already under contract with another licensed Public Adjuster for the same claim or loss. Nothing in this section shall prohibit a policyholder from freely terminating such a contract and seeking representation elsewhere, provided that the Public Adjuster accepting the engagement verifies that the prior contract has been properly terminated in compliance with applicable law.

Updated 9.24.2025